Date : 12 June 2023
Salary: Negotiable
Work conditions: Full time
Location: Baku

GTM/Marketing Manager
Position Summary:
The GTM/Marketing Manager works cross functionally as a Go-To-Market & Marketing Expert –
collaborating with Brand, Sales & Corporate Communications.
GTM Specialist
 ISM Management
 Promoter Management
 Retailer Floor Training
Marketing Specialist
 Marketing Expert – partnering with Brand, Sales & Corporate Communications
 Skilled in Marketing Management, Customer Insight, Market Planning, Market Research,
Marketing Production and New Product Launching

Principal Responsibilities:
GTM Role
- Responsible for managing the go-to-market strategy and process of a service or product launch
- Promoter productivity management
- Display space securing and space rental management (Negotiation with retailers and
- Promoter sellout management
- Maintain No.1 display share in retail stores
- NPI (New Product Introduction) listing and display follow up with retailers and distributors
Marketing Role
- Execute lead generation campaigns (including SEO/SEM, digital advertising, social media, email
campaigns, events, webinars and more) to support B2C business unit;
- Work cross functionally and with multiple digital agency partners to assist with building digital
campaigns from start to finish;
- Update marketing data; gather new business intelligence;
- Utilize Google Analytics to monitor and analyze company’s web traffic metrics and suggest
solutions to boost web presence;
- Make recommendations based on results of campaigns, marketing and industry trends, and
communicate your findings to a variety of stakeholders.
- Measure and report performance of all digital marketing campaigns, and assess against goals
(ROI and KPIs).
- Assist with managing products on company website from product creation to monitoring and
updating, as required.
- Collaborate with internal teams and Head Quarter to create landing pages and optimize user
Location: Baku, Azerbaijan
Job Description
Knowledge, Skills & Abilities:
 Bachelor’s Degree.
 5+ years of relevant experience in GTM & Marketing (Strategy & Execution).
 Strategic & critical thinking.
 Ability to motivate and lead a team.
 Proactive work ethics and open-mindedness.
 Communication and 'people skills.
 Planning and organizational skills.
 Proficient use of Microsoft Office (Excel, PowerPoint, Word)

Interested Candidates please send your CV to indicating the title of
position in the subject line of your message.
Otherwise, your candidacy will not be considered.
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